UOP BRM353 week 2 Applying Branding Techniques Simulation Summary

    Resources: The Class Home page, Internet, University LibraryComplete the simulation Applying Branding Techniques.Write a 1,050- to 1,450-word summary in which you briefly describe the following for each of the three major phases in the simulation:The situationYour recommended solutions, including whyYour resultsSummarize the different product and brand management concepts addressed in this simulation by answering the following questions:What do you think might make the brand that you developed in the simulation stand out from other similar brands?What attributes do you immediately associate with this brand?How might the process in the simulation be different if you were developing a brand for a service rather than a tangible product?Format your paper consistent with APA guidelines.

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